Pure Couture
Having worked together on many branding jobs, Return client Maker Studios got in touch as they were working with a new environmentally friendly fashion brand which needed a visual direction. From research and strategy development, we identified the problems, opposition and core values of the brand.
From there we worked closely together in finding a creative solution that added value to their brand and helped get them off of the ground and noticed. Pure Couture have grown organically and very quickly as a leading environmentally friendly vlog and thanks to our branding and artwork are now seen as one of the leaders in their field.
Changing the University category
Kingsland University believe in empowering their students. To them, empowerment means learning something you are passionate about and applying that knowledge to a fulfilling career.At Kingsland they focus on the industries that have the highest demand with the most rewarding compensation. Kingsland University believe that anyone should be able attend their programs regardless of their situation. We were invited to help the key stakeholders in developing the visual identity from the initial naming through to rollout.
Expanding the portfolio & direction of a global D2C men’s wellness brand
When the the patent for Viagra expired coupled with expirations on hair-loss medication, there was a race for market ownership from many different brands. Manual were the first to launch across Europe and have gained a hugely successful market share in that time. A few years on and Manual are the leaders in their category. We started working with Manual off of the back of a round of user testing resulting in hard metrics proving there was a need space for the demographic to engage with the brand in a slightly different way.
Our challenge was to aid Manual in this brand transition from a strategic and execution standpoint whilst ensuring they were still positioned as a holistic wellness brand that empowers the consumer to take back control and make positive decisions. Most of the products were repackaged, many new SKUs were added to their ever growing portfolio, the website was redeveloped and all key visuals recreated in 3D renders.
The initial work set Manual up to gain a new round of funding, and we have since worked with them to launch more SKUs and connect to new markets in South America.
The initial work set Manual up to gain a new round of funding, and we have since worked with them to launch more SKUs and connect to new markets in South America.
